Gypsy Espresso
A Potts Point roastery’s online store, made easier to shop.
Shopify support
Gypsy Espresso roasts its own coffee in Potts Point and sells it by the bag, on subscription and to other businesses. Its Shopify store had a long menu, and shipping wasn’t explained on the page, while the team was busy running a café. I was brought in to keep the store running alongside the café, and make it easier to shop.
I sorted every product into collections that make sense to a coffee drinker, shortened the menu, explained shipping on the page, and kept up regular updates and fixes after launch.
A simpler store for retail, subscription and wholesale customers, which the team can keep current between services.
- Products & collections
- Subscriptions & wholesale
- Store maintenance